Courses

Business & Management Programmes

Empowering Future Business Leaders

Explore industry-focused degrees at Greater Birmingham United College, where academic excellence meets hands-on learning in the heart of Birmingham’s dynamic business community.

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BA (Hons) Business Management

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Bachelor of Arts (Honours) Business Management

Exit Awards

  • Bachelor of Arts Business Management
  • Diploma of Higher Education Business Management
  • Certificate of Higher Education Business Management

Mode of Study

  • Full-time: 3 years
  • Optional placement year subject to approval

Intakes

  • September
  • January
  • May

Programme Overview

The BA (Hons) Business Management programme is designed to prepare students for success in an increasingly dynamic and globally connected business environment. The programme combines academic rigour with practical application, enabling students to develop the knowledge, skills, and professional attributes required for careers across a wide range of industries.

The curriculum is underpinned by four integrated themes:

  • Innovation and Enterprise
  • Sustainability
  • Responsibility and Professionalism
  • Digitalisation

Students will explore key business disciplines including management, marketing, finance, leadership, operations, entrepreneurship, and business analytics, while developing critical thinking, problem-solving, and decision-making capabilities.

Distinctive Features

  • Embedded themes of innovation, sustainability, professionalism and digital transformation.
  • Strong emphasis on employability and career development.
  • Industry-focused learning through live projects and case studies.
  • Entrepreneurial and enterprise education integrated throughout the curriculum.
  • Opportunities for work-related learning and placements.
  • Development of digital business competencies, including ethical use of AI and data.
  • Personal development planning and reflective practice.
  • Flexible opportunities to pursue specialist interests in later stages of study.

Programme Structure

Level 4 (Certificate of Higher Education)

Students normally study 120 credits.

Indicative modules include:

  • Succeeding at University
  • Introduction to Digital Business
  • Enterprise and Entrepreneurship Essentials
  • Building a Responsible and Sustainable Business

Level 5 (Diploma of Higher Education)

Students normally study 120 credits.

Indicative modules include:

  • Professional Development within Business
  • Managing Finance and Accounts
  • Operations and Project Planning
  • Customer Acquisition and Retention

Level 6 (Honours Degree)

Students normally study 120 credits.

Indicative modules include:

  • Change Leadership and Organisational Behaviour
  • Corporate Strategy and International Business
  • Applied Business Analytics and Intelligence
  • Professional Project

BA (Hons) Business Management with Foundation Year

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Bachelor of Arts (Honours) Business Management with Foundation Year

Mode of Study

  • Full-time: 4 years

Intakes

  • September
  • January
  • May

Foundation Year Overview

The Foundation Year provides students with the academic, digital, and personal skills required for successful progression into undergraduate study. It is particularly designed for students who may not meet traditional entry requirements or who wish to strengthen their readiness for higher education.

The Foundation Year supports students to:

  • Develop academic writing and critical thinking skills.
  • Build confidence in independent learning.
  • Strengthen digital literacy and information skills.
  • Gain introductory knowledge of business and management.
  • Develop personal, professional, and employability skills.

Learning, Teaching and Assessment

GBU College adopts a student-centred approach to learning and teaching. Learning activities include:

  • Lectures and seminars
  • Workshops and tutorials
  • Case studies and simulations
  • Group projects
  • Industry guest speakers
  • Live business briefs
  • Independent and guided study
  • Blended and digitally enhanced learning

Assessment methods may include:

  • Reports
  • Presentations
  • Portfolios
  • Reflective journals
  • Case study analyses
  • Business projects
  • Professional reports
  • Research projects

Formative assessment and timely feedback are embedded throughout the programme to support student development.

Graduate Attributes

Graduates will be able to:

  • Critically evaluate business theories and concepts.
  • Demonstrate ethical, responsible and sustainable business practice.
  • Apply managerial decision-making skills across business disciplines.
  • Communicate effectively with diverse audiences and stakeholders.
  • Demonstrate entrepreneurial and innovative capabilities.
  • Use digital technologies and business analytics effectively.
  • Operate successfully within global and multicultural environments.

Career Opportunities

Graduates may pursue careers in:

  • General Management
  • Marketing
  • Human Resource Management
  • Project Management
  • Business Development
  • Entrepreneurship
  • Consultancy
  • Operations Management
  • Customer Relationship Management
  • Further Postgraduate Study

The programmes are designed to equip graduates with the knowledge, skills, and professional competencies required to succeed in a rapidly evolving global business environment.

Distinctive Programme Features

Empowering Future Leaders Through Innovation and Real-World Experience

Greater Birmingham United College’s business and management degrees are designed to connect academic theory with practical experience. Explore our unique features that set you apart in today’s competitive business landscape.

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Industry-Integrated Curriculum

Our programmes are crafted in collaboration with leading employers, ensuring you develop skills and knowledge that match current industry needs.

✓ Curriculum shaped by real market trends

✓ Input from industry professionals

✓ Continuous updates for relevance

Hands-On Projects & Consultancy

Engage in live projects, consultancy, and simulations with real businesses, gaining invaluable practical experience before graduation.

✓ Work on real business challenges

✓ Develop problem-solving skills

✓ Build a portfolio for your career

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Entrepreneurial Opportunities

Access enterprise support, incubators, and pitch competitions to turn your business ideas into reality with guidance from experienced mentors.

✓ Enterprise start-up support

✓ Network with successful entrepreneurs

✓ Practical workshops and events

Personalised Career Support

Benefit from career coaching, internships, and networking events to prepare you for successful employment or further study.

✓ Tailored career advice

✓ Access to top employers

✓ CV, interview, and job search workshops

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Take the Next Step

Discover how a degree in Business or Management from GBUC can transform your future. Connect with our admissions team, request more details about our programmes, or book a campus tour to experience our vibrant campus community first-hand.